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Strikingly standout features
Mobile-responsive templates190+
Online storeAvailable on all plans
Free domainOne free domain for the first year on paid plans
Secure Sockets Layer (SSL)Free SSL certificate from LetsEncrypt.org
Multiple websitesAll paid plans allow multiple websites (2, 3, or 5)
Mobile appBuild, publish, manage from any iOS or Android device with Strikingly app
Support24/7 support via live chat; priority and phone support for VIP plan subscribers
Strikingly Landing Page
Source: Strikingly

What Are the Pros and Cons of Strikingly Website Builder?

Strikingly’s claim to fame has to be its ease of use — anyone can make a website quickly with the pre-designed templates, premade sections, and built-in image editor. If you want the most flexibility out of a site builder, you may want to look elsewhere. Strikingly offers a bit of wiggle room for coding and third-party apps, but most of this added functionality requires a Pro-level account, and even then, these do-it-yourself features are somewhat buried.


  1. Huge value for cost: Strikingly plans range from $0 to $49 per month, if paid annually. There are more affordable website builders out there, but Strikingly packs a lot of features into each plan and you can even create an online store on the free plan. To top it off, you can have multiple sites on every paid plan.
  2. No-code site building: It’s so easy to create a website with Strikingly. The grid-based templates make it really hard to mess up the look of a website. Strikingly makes the most sense if you want to build a website quickly but avoid learning or using code, and it delivers.
  3. Thoughtfully designed templates: There are 191 free mobile-responsive templates from which you can choose, and they’re designed with different industries in mind. Some of them look similar to each other, but there’s enough variety for everyone, and the simple-but-robust customization tools ensures your site can be as unique as your imagination allows
  4. 24/7 support: There’s a live chat option or a web forum that’s available 24/7. Strikingly also offers a robust help center with detailed instructions on doing almost anything with the website editor.


  1. Limited customization: Although you can choose from various layouts, the website builder is rigid. And the logic behind it is solid: you can’t mess up a design, so it’ll look great on PCs and mobile devices, alike.
  2. SEO is lacking: You can add a site title and description for each page (and each blog post) on your site, but there aren’t many other SEO features available from Strikingly.
  3. Expensive to remove branding: I could probably make do with the Limited plan for a small business, but to get rid of Strikingly branding, I’d have to upgrade to the Pro plan at $16 per month, paid annually.
  4. Widgets are confusing: I was surprised to see any apps integrate with Strikingly because the app store is kind of buried. You have to add a new section, scroll down to Advanced, and then choose Embed an App to even get to the app store. There are 17 apps to add, or you can choose HTML and embed a third-party app’s code.
Strikingly Pricing
Source: Strikingly
Strikingly Templates
Source: Strikingly

1. Well-designed templates and layouts

Strikingly gives all of its free pre-designed templates to all customers, so even free plan subscribers can take advantage of the 190+ mobile-responsive templates.

In addition to templates, there are pre-built layouts and sections, so you can piece together a website in a modular way, much like SITE123.

  • Easy to use: All the templates from Strikingly were simple to pop in and start editing. They’re designed for specific industries, so you’ll get most of the sections you’d need for your service-based business or an e-commerce website. With that said, you can easily add new sections or move those sections on each page.
  • Quick website builds Because Strikingly predicts what you’ll need on each website and page, every template is fairly complete. You just need to add your content and then hit the publish button, creating websites at record speed.
  • You can’t mess it up I’m personally not a huge fan of the rigidity of Strikingly’s site editor, but using pre-built layouts means I can’t break the design or the mobile responsiveness of each site. It’s a great way to bring beginners into the world of website design — or even just business owners who need an online presence and don’t have time to learn how to create a website from scratch.
  • Switch any pre-built section, layout, or template Even if you finish designing your site and you hate it, you can change it any time and not lose your content. It’s a huge timesaver to just swap out your site’s design or layout and not have to enter text or images all over again.
Multiple Pages Setting
Source: Strikingly

Strikingly offers you the option of a single- or multi-page website. The difference is a single-page site scrolls down the page as you click the navigational menu “pages” to show you all the sections (think old-school “anchor links”). The multi-page site option is more traditional with separate pages.

The section menu gives you a variety of popular types, such as:

  • Commerce
  • Blog
  • Call to Action
  • Pricing
  • Contact & Forms
  • Feature List
  • Gallery
  • Image & Video
  • Text

As strict as the editing is within these sections and templates, Strikingly does offer a “make your own section” option, which allows you to add and remove elements you want. You just can’t edit premade sections.

Strikingly Page Builder
Source: Strikingly

2. Built-in image editor and gallery

Many website builders include a built-in image editor and gallery, but I particularly like the simplicity of Strikingly’s editor. Just click on “Image & Link” when you hover over an image and then choose “Upload Image.” You’ll have the option to upload your own image or search the free photos available from Unsplash.

After you’ve chosen an image you like, you can edit it as needed. The built-in image editor allows you to:

  • Resize
  • Crop
  • Filter (brightness, saturation, contrast, threshold, and distance)
  • Rotate
  • Text and draw on image

Additionally, Strikingly saves all iterations of an image you’ve uploaded or chosen and edited. You don’t have to re-upload or find the image again in the gallery — just choose from Uploaded Images.

3. Multiple websites on plans makes Strikingly great for agencies

One of the unique features of Strikingly’s website builder is that it allows you to create and host multiple websites per plan. This makes it a great choice for digital agencies that create websites for clients or for companies that have multiple businesses. And there’s no added cost for extra websites.

Here’s what each plan offers:

  • Free plan: Unlimited free websites (all subdomains)
  • Limited plan: Two sites
  • Pro plan: Three sites
  • VIP plan: Five sites

The benefit of choosing Strikingly for multiple websites is obvious savings, but there are still limitations per site. For example, the most popular plan is Pro, which gives you up to three websites per account, but per site, you’re limited to 20GB of storage and 100 pages.

4. Online store for every subscriber (even free users)

Strikingly’s e-commerce functionality was a lock to make our top five features because it’s one of the few website builders that lets you sell even on a free account. It’s very limiting (and punitive) for the free and lowest-tier plans, but it’s still available when many others won’t allow you to sell without a high-priced e-commerce plan.

Consider the e-commerce feature details for each plan:

  • Free plan:
    • Sell one product (physical products or service-based sales only)
    • 5% added transaction fee
  • Limited plan
    • Sell five products (physical products or service-based sales only)
    • 5% added transaction fee
  • Pro plan
    • Sell 300 products (physical, serviced-based, or digital sales)
    • 2% transaction fee
  • VIP plan
    • Sell unlimited products (physical, serviced-based, or digital sales)
    • No added transaction fee

If you’re just testing out a product, or you’re a hobbyist who wants to sell one or a handful of products, then the Free or Limited plan could work for you. However, you’re going to pay a pricey transaction fee on top of what PayPal, Stripe, or Square charge. The Pro plan drops the added percentage to 2%, but serious sellers may want to opt for the VIP plan for no added fees.

Limitations and fees aside, Strikingly makes it easy to start a simple online store on your website. I had no problem adding a product, description, an image, and pricing information.

Strikingly Product Setting
Source: Strikingly

5. A mobile-first mentality

A lot of website builders offer mobile-responsive templates that automatically resize to look good on mobile devices. Strikingly does that, too. But it goes beyond just making sure your sites appear properly on phones and tablets.

mobile-responsive template
Source: Strikingly

Mobile-responsive templates

Part of the reason why Strikingly works so well for all devices is because of its site builder. You can’t customize as much as with other site builders, but this ensures your sections always look perfect on devices of all sizes.

Mobile app

Strikingly also offers a mobile app for iOS and Android that lets you build, manage, and blog on your sites on the go. It isn’t a perfect solution — it took me multiple clicks to get to some features. But it’s super convenient when you spot a change you need to make on your site and you’re nowhere near your laptop or desktop.

Mobile action buttons

If you subscribe to the Pro or VIP plan, you can make use of mobile action buttons, which are like shortcuts for your mobile viewers. Strikingly lets you add buttons to make it easy for your mobile readers to call you, find directions to your physical location, or email you.

What Are Some Good Alternatives to Strikingly?

Like almost any website builder, Strikingly offers free web hosting, and for paid plans, a no-cost domain for the first year and a free SSL certificate for security. The main reason to choose Strikingly is for its unique features including mobile action buttons and multiple websites for paid plans as well as its simple-to-use site editor.

With all that said, it still may not be for you. It’s possible that you’d rather go with the classic WordPress.org option with one of the best web hosting providers to make your website from scratch. If you want something in between no-code and all-code solutions, consider some of the options our team at Digital.com have reviewed:

Website builderStarting price (annually)TemplatesBasic plan featuresCompare

Overall rating

$8 per month190+
  • 2 websites
  • 1GB storage per site
  • 50GB bandwidth
  • 5 pages per site
  • Free domain for first year
  • Free SSL certificate
  • Sell up to 5 products

Overall rating

$16 per month100+
  • 1 website
  • Unlimited storage
  • Unlimited bandwidth
  • Free domain for first year
  • Free SSL certificate
  • Third-party app integrations
Squarespace has lots of award-winning designed templates and third-party apps, but Strikingly gives you two websites at half the cost.

Consider Squarespace if: You want to integrate various apps.


Overall rating

$6 per month50+
  • 1 Square-branded website
  • Drag-and-drop editor
  • 500MB storage
Weebly is known for having one of the most intuitive site builders, and it’s an affordable option. It doesn’t get regular updates anymore, though — Strikingly gets regular improvements.

Consider Weebly if: You expect to upgrade to a Square Online store.


Overall rating

$4 per month160+
  • 1 website
  • Free domain for first year
  • Basic customization
  • Collect payments
WordPress.com removes branding from hosted sites at the lowest level, unlike Strikingly. But you can create an online store with Strikingly’s low-tier plan.

Consider WordPress.com if: You want to use WordPress, but you don’t want to secure your own hosting.

Frequently Asked Questions About Strikingly

Is Strikingly a good website builder?

It depends on who you ask and what you want. If you want a simple site editor that lets you create a website with pre-built layouts, templates, and sections, then Strikingly is a good website builder for you.

Is Strikingly really free?

Yes, if you stick with its forever-free plan. There will be ads on your free site, which is a subdomain. You’ll only have to pay Strikingly a transaction fee if you sell products through an online store.

Which is better: Wix or Strikingly?

Wix and Strikingly are both all-in-one no-code website builders. The biggest difference comes down to flexibility and pricing. Wix is more customizable, but Strikingly offers a greater value for the money.

Is Strikingly good for SEO?

Strikingly offers the basics you need to rank your website on search engines, but it doesn’t have advanced SEO tools. The good news is that all plans can create multi-page websites now, which is much more SEO-friendly than the single-page websites Strikingly used to limit low-tier plans to.

How does Strikingly make money?

Strikingly makes money through paid subscriptions, add-on features, and transaction fees from e-commerce sellers on the lower-tier plans.

How I Rated Strikingly

The first time I used Strikingly, I was a big fan of how quickly I could create a website. I didn’t want to stop there, though. So, I created an online store, fiddled with features, and spent hours upon hours getting to know Strikingly’s product.

After all the testing and researching, I found that Strikingly is an excellent no-code website builder with good-looking templates. It offers helpful features and a generous free plan — you can even sell a product without having to pay anything to Strikingly (except an added transaction fee). There are frequent updates to the site builder, and Strikingly’s “Happiness Officers” offer great customer support.

Despite some of Strikingly’s limitations and rigidity with templates and layouts (and it definitely doesn’t hold a candle to the best e-commerce website builders), it was easy to give this site builder a solid 3.5/5 stars, with the only real knock against it being its scalability. If you’re looking for an easy-to-use website builder to get your business started (or to just build an online presence), Strikingly is a simple solution.